Nextiny's Marketing and Sales Blog

Nextiny Marketing & Sales Blog

The #1 Reason Why Your Marketing Efforts Will Fail in 2017

Published on Mar 23, 2017 2:00:00 PM by Gabriel Marguglio

Because you’re not using video to engage with your ideal customers. If you don’t believe us check the stats:

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5 Things You Need To Do in 2017 to Attract Your Ideal Customers

Published on Mar 16, 2017 4:15:00 PM by Nick Mace

How are your New Year Resolutions going so far this year? It isn’t too late to reevaluate. This year, make a resolution for your business. Stop using marketing strategies and tactics that might be working or, worse yet, aren’t yielding any benefit on your end.

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Nextiny Marketing Celebrates International Women's Day 2017

Published on Mar 8, 2017 10:45:00 AM by Jackie Marguglio

Today at Nextiny Marketing we are celebrating International Women’s Day and giving yet another round of applause to our terrific female employees. This celebration, which has been taking place since 1909, focuses on appreciation and respect for women’s economic, political, and social achievements. We find this celebration to be particularly poignant for us in light of the outrageous comments made just last Wednesday by a Polish politician who said that women should earn less than men because according to him, women are weaker smaller and less intelligent. Misogynistic comments such as these remind us that sadly, not every country in the world is a safe haven for women and unfortunately, even with all of the rights thankfully afforded to women in the US, the gender pay gap persists at a shocking 80 cents paid to women for every dollar earned by men, as of 2016.

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Why to Use Wistia for Inbound Marketing and Sales [Video]

Published on Feb 24, 2017 2:00:00 PM by Gabriel Marguglio

Before we get into why we use Wistia, we thought we should start out by explaining what Wistia is. In a simple definition, Wistia is a video marketing tool. But this video marketing tool is unlike any other. While it allows you to host your videos and embed them into your website just like other video tools, such as YouTube and Vimeo, it adds a component that makes it unparallel to these other tools - analytics. Wistia allows you to track analytics associated with each individual video.

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Looking for an Inbound Marketing Agency? Why You May Not Want to Work With us

Published on Feb 16, 2017 3:50:00 PM by Gabriel Marguglio

Here at Nextiny Marketing we view our clients as partners. It is pivotal to both our success and yours that we are ideal partners. Below are some of the reasons why you may not be a good fit to work with our agency, and therefore why a company should probably not contact us.
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The Inbound Marketing Methodology: Closing Leads into Customers

Published on Feb 9, 2017 3:00:00 PM by Rachel Hubbard

Now that your website is growing and you’ve got steady traffic coming in, it’s time for the third step in the inbound marketing methodology: closing your qualified leads into customers.

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7 Reasons People Ignore Your Email

Published on Jan 26, 2017 10:00:00 AM by Gabriel Marguglio

Email Marketing can be a great way to reach out to your audience and grab their attention. This can successfully be done quite easily, but there are a few things to keep in mind in order to create the best possible email marketing campaign.

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Top 10 Preview Design Hacks for Non-Designers

Published on Jan 13, 2017 11:15:00 AM by Gabriel Marguglio

With such a variety of picture editing tools for all different skill levels, it can seem like you would need to have design experience in order to create fantastic designs. These days though, there are plenty of free, useful, and easy to use tools, and Preview on your Mac is a great example of this. It may seem like a simple tool, but it has many more features than simply just crop and paste. Here are some of our favorite Preview hacks and tricks that will take your images to the next level.

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How Long Will it Take to See Results from Inbound Marketing?

Published on Jan 5, 2017 4:00:00 PM by Gabriel Marguglio

If you're new to inbound marketing, you may be unsure of how long to expect to wait to see results. With traditional marketing, you can see results fairly quickly, as people respond directly to the ads you send out. Inbound marketing is not as quick to show results at the start, however, the long term results are what make it worthwhile. The answer to how long inbound marketing results take is not a certain number of days or weeks, but depends on a number of variables.

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Google Ranking Alert: Why You Need a Responsive Website Before It’s Too Late

Published on Dec 22, 2016 9:30:00 AM by Gabriel Marguglio

We all know that people are relying on and using mobile devices and tablets now more than ever. There are 2.6 billion smartphone users globally, and by 2020, it is expected that there will be 6.1 billion. This means that web browsing on devices is increasing, and people are expecting to be able to access your website’s full content from their phones, laptops, and tablets without losing any of the user experience. Now, not only will mobile users be frustrated if you don't have a responsive website, but Google will actually penalize you for it. 

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