Want new customers?
Stop focusing on old-school marketing that doesn't work anymore. Today's customers use the Internet to search for the most effective solution to their problems. The companies that are winning are the ones creating informative, non-salesy content targeted to their interests. Start creating marketing people love by attending this in-depth course which covers:
- Inbound marketing - what it is and how it differs from traditional outbound marketing
- Buyer personas - why they should be the first step of your marketing plan
- How to develop your buyer personas (interactive workshop)
- How to turn your buyer personas into everyday paying customers
Buyer Persona Workshop in Sarasota, FL
March 27th - 9:00am to 11:30am | $49
Guest Speaker: Brian Moseley from HubSpot
Brian is an inbound marketing specialist who helps B2B companies understand strategies which help drive more qualified traffic to their website and more qualified leads to their sales team.
Related Article: How Do I Know Inbound Marketing Will Work for My Business?