Kara Gillette

Kara graduated from Oglethorpe University in Atlanta with a Bachelor of Arts in Communication and Rhetoric Studies and concentrations in Business Administration and Spanish. Her love of writing and communication, combined with her passion for business and growth, led her to pursue a career in the fast-paced and constantly evolving field of digital marketing. Throughout her career, Kara has worked across many areas of digital marketing, giving her a well-rounded understanding of how marketing, sales, operations, and client service work together to drive business growth. Today, she oversees all aspects of Nextiny’s operations, including managing teams, setting strategic goals, maintaining strong client relationships, supporting the agency’s financial health, and making key decisions that contribute to long-term growth and profitability. Kara is passionate about understanding each client’s business, marketing and sales challenges, and growth goals. She works closely with clients and the Nextiny team to develop thoughtful strategies, strengthen processes, and create a clear path toward sustainable success. Outside of work, Kara enjoys gardening, hiking, camping, and spending time with her dog, Sullie.

Blog Post by Kara Gillette

Kara Gillette March 31, 2020

B2B Data Driven Sales Enablement: How to Change the Conversation

B2B - Tech / SaaS Industry: Anyone working towards marketing and sales alignment knows ...

Kara Gillette February 17, 2020

Getting Started With Email Segmentation

With all the options and obstacles to weave through, sending effective marketing emails ...

Kara Gillette December 19, 2019

Using Data to Drive Your Business Strategy with Pete Caputa from Databox

Few things scare people more than complex numbers, graphs, and the idea that what they’re ...

Kara Gillette November 20, 2019

Getting Automated: Email Strategy Insight with Seventh Sense’s Mike Donnelly

There are over 5 billion active email accounts on the web today and that number is only ...

Kara Gillette November 6, 2019

Combining Your Video Strategy With Effective Written Content

Before you make content of any kind, make sure you stay intentional and data-driven with ...

Kara Gillette October 24, 2019

How Email Automation Tools Can Improve Your Marketing Results

Email has been around a long time and is one of the tried and true pillars of marketing ...

Kara Gillette August 22, 2019

How to Merge Duplicate Contact Records in HubSpot

Maintaining a large contact database in HubSpot can cost a lot of time and money ...

Kara Gillette August 16, 2019

What Defines Marketing Success — Marketing Pro Tips

Every marketer measures their successes in different ways because we all have different ...

Kara Gillette July 12, 2019

Marketing Pro Tips: Best HubSpot Features According to Our Agency Experts

It’s well known by now that we love HubSpot, but one of the things we love most about it ...

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