Step aside, videographers. There’s no need for you or your fancy equipment ever again!
Ok, that’s definitely not true, but thanks to Soapbox by Wistia, making high-quality videos is now easier than ever.
Everything you need to create professional quality videos is probably sitting right in front of you. Recording videos is as easy as clicking “record” on your computer; All you’ll need is the Soapbox extension on Google Chrome to record both your screen AND yourself (and seamlessly transition between the two)!
Thanks to our friends at Wistia, we’ve been able to use Soapbox to help improve communication within our team by recording video voicemails and reminders, leaving quick video notes on projects, and just simple person-to-person messages. Communicating with Soapbox makes it so much easier to explain things without having to set aside meeting times or write out long responses.
Related Blog: Wistia Channels: Create and Embed Video Galleries on Your Website in Seconds
Soapbox has also found plenty of use when it comes to video marketing and content creation. As you can see in our video, it’s easy to film, edit, and post a video that breaks down topics for blogs or video galleries. The marriage between text and video is a loving one, especially now that video can be produced just as quickly as text can.
The ability to quickly produce videos is incredible. Usually with video comes a lengthy production process; Not with Soapbox. Record and edit your video on your browser, edit player colors, thumbnails, and even add a Call To Action at the end to drive conversions.
Make a mistake? Don’t worry. You can edit your video afterward to trim off unwanted bloopers from the beginning or end of the clip.
Using Soapbox as a sales tool is another way to maximize its potential since you are able to put together quick sales pitches, product descriptions, guides, and more.
With Soapbox for Teams’ plan you’ll be able to:
- Track conversions
- Set your own branding
- See viewer engagement and conversion data
- Get notified when people view or engage with your video
Soapbox plans come in many sizes, from personal to team, so you can find the one that fits best for you and your needs. But you can start to use it today for free.
In order to maximize your video-making abilities, here are a couple of quick tips:
- Find a quiet space with a clean background to cut down on distractions to you or your viewer. We recommend having video-ready spaces at your office to save time.
- Outline your points beforehand to make sure your video is streamlined and to avoid straying off topic.
- If you make a mistake, start over but keep the video running, you can always crop the beginning and the end of the video directly from Soapbox. Record as many takes as you want and then choose the best.
For an added injection of quality, upgrade to the Soapbox Station. With a built-in camera, microphone, and light, it can take you up another notch while staying easy to use, more info about this in our video marketing guide.
Related Blog: How Video is Shaping the Future of Content Marketing and SEO
Soapbox by Wistia has become a mainstay at the Nextiny office, and something we’ve become accustomed to using in our day-to-day. It’s incredibly helpful, and the ability to create quick, professional videos on the fly is a game-changer.
